Amsterdam, October 16, 2024 — With many industries now adopting AI and looking for ways to integrate it into their processes, the travel industry is one of the sectors likely to undergo significant changes.
According to Booking.com, in 2025 people will use the Internet differently, with AI capable of shaping bookings. More precisely, recommending how people will travel by providing tailored trips based on past usage, likes, and current happenings. No two customers will receive the same travel recommendations.
In addition to personalizing experiences, AI is expected to play a pivotal role in sustainability. Understanding this dependency of the industry, as climate issues become tougher, AI can use the data,
This has been already gathered, to suggest more environmentally friendly methods of traveling, for example, greener flight options, energy-efficient hotels, or routes with a lower carbon footprint.
“AI will enable more intuitive, personalized experiences for travelers, helping them connect more deeply with the places they visit,”said Glenn Fogel, CEO of Booking.com.
Solutions that ensure that most travel patterns are more sustainable than before.
Apart from this technology, Artificial Intelligence and virtual reality will buy more time for tolerant tourists before deciding where to go for their vacations.
In this way, potential tourists can visit a location virtually before they buy a ticket and this measure may lead to quick exploring of places of different civilizations without moving out. This may decrease the amount of traveling done physically, which in the long run will be beneficial to sustainable travel.
Arjan Dijk, Senior Vice President and CMO at Booking.com comments:
“In 2025, travelers will be using their trips to transform themselves, their relationships and ultimately the world around them. A growing proportion of men are seeking getaways that challenge outdated gender expectations and foster mental wellbeing.And almost one in five boomers are refusing to let age keep them from chasing down new adventures.”
Said Arjan Dijk, Senior Vice President and CMO at Booking.com
“It’s all about breaking travel norms to foster a deeper sense of connection. Technology and imagination are coming together to create a new era of traditions and ultimately make it easier for everyone to shape their own journeys in 2025 and beyond.”
These predictions signal a shift toward a more intelligent, connected, and environmentally friendly travel ecosystem. As AI technologies develop, the entire travel experience—from research to booking to the journey itself—will become more efficient, tailored, and aligned with global sustainability goals, positioning Booking.com as a leader in this digital transformation.