Google’s AI-First Strategy Fuels Cloud Growth but Still Lags Behind It’s Competitors
Google’s betting that years of building its internal ecosystem will finally pay off, changing the game in cloud computing. The company showed up to the cloud market later than Amazon and Microsoft, but now it’s positioning AI as the core of its offering, not just an add-on. At the core of this effort is a strategy focused on owning the whole stack: its chips, models, and infrastructure. Thomas Kurian, Google’s cloud chief, says this vertical integration lets Google operate more efficiently without needing third-party providers. Google claims this leads to bigger margins and more room for reinvestment, which is especially […]












